Entries by Editorial Staff

Transport Topics: It Was a Truck

If you got it, most likely a truck brought it. Again. The latest Commodity Flow Survey from the federal government — a twice-a-decade undertaking — reiterates what most of us already know: that trucking moves America.

HEAVY DUTY TRUCKING: 8 Things to Expect on Tomorrow’s Trucks

In some ways, the truck of the future is here today. What would a truck driver from decades ago think if he were suddenly transported from his own time into one of today’s state-of-the-art rigs?

Smooth, quiet rides. Automated transmissions. A voice giving turn-by-turn directions through in-cab speakers. Systems that warn if he’s wandered out of his lane or to slow down if he’s in danger of hitting the vehicle ahead. Tires that inflate themselves up automatically. The list goes on and on.

MULTIBRIEFS: Truckers: Let’s send a positive image

For as long as I have been involved in industry associations — whether on a state or federal level — folks in the industry talk about improving our image. Mostly we talk to each other, an audience already holding a positive image of ourselves. That takes little convincing.

TRANSPORT TOPICS: Trucking Launches New Image Campaign

Trucking officials announced here the beginning of a new, collaborative campaign to enhance the image of the entire industry. Built around the slogan “Trucking Moves America Forward,” they said the initiative will officially be launched in March at the Mid-America Trucking Show in Louisville, Kentucky. “The goal of this movement is simple — to effectively relay the essential nature of the trucking industry to the nation’s economy and the everyday lives of all Americans,” John Conkin, president of the Allied Committee for Transportation.