Knoxville-based truck stop chain Pilot Flying J said Thursday it will give $1.25 million to a campaign aimed at publicizing the benefits of the trucking industry.
According to a news release, the money will be paid out over five years to Trucking Moves America Forward, an organization created to build political and grassroots support for the industry.
The release indicated Pilot and TMAF are collaborating on initiatives including health-related programming.
“Pilot Flying J anticipates expanding our popular health initiatives and Road Warrior driver engagement campaign throughout the entire industry, utilizing TMAF’s wide-ranging network of professional drivers, owner-operators, technicians and more,” James A. Haslam II, Pilot’s founder, said in the release. “Our travel centers also reach millions of people annually, and we are excited to share in telling the trucking movement’s story with such a vibrant, all-encompassing program.”