TMAF: TMAF Honors America’s Truck Drivers during National Truck Driver Appreciation Week

Billboard, Radio and Digital Marketing Complete 2017 #ThankATrucker Campaign

Washington, D.C., Sept. 9, 2017 — Trucking Moves America Forward (TMAF) honors America’s professional truck drivers this year with an education and marketing campaign comprised of messages of gratitude for their service.

“Truck drivers are 3.5 million strong, and their committed and safe work every day to deliver our nation’s most critical freight, is unbeatable,” said Kevin Burch, co-chair, Trucking Moves America Forward, chairman of ATA and president of Jet Express. “We celebrate them all year, but this week provides an important opportunity to say thank you to our country’s professional truck drivers.”

TMAF is celebrating our nation’s truck drivers by saluting them with the message of #ThankATrucker along with images of drivers and their families on billboards on interstates throughout the country. Billboard images will appear in Dallas, TexasDayton, OhioMinneapolis, Minn.Des Moines, IowaNashville, Tenn.Jackson, Tenn.Billings, Mont.Reno, Nev.Phoenix, Ariz.Jackson, Miss.Columbia, S.C.Little Rock, Ark. and Albuquerque, N.M. from September 11-October 9, 2017.

TMAF will thank drivers over the radio airwaves on Redeye Radio Network on Westwood One, the Road Dog Channel on SiriusXM radio and iHeartRadio during the week of September 11, 2017.  WTOP News in Washington, DC will air TMAF spots during the am and pm drive time during that week.

To view all the advertisements including the highway billboard locations, visit https://live-trucking-moves-america.pantheonsite.io/advertising-2/2017-advertising/.

This year’s digital campaign will aim to educate the public online on the essential-to-life items as well as the everyday delights that a truck driver provides America’s families. The online campaign will be found on TMAF’s FacebookTwitterInstagram, and LinkedIn channels.

TMAF has been educating the motoring public and convening the industry for three and a half years, to the story of the trucking industry, promoting its essentiality and ultimately aiming to shift the perception of the industry. In May, TMAF announced the creation of an industry mascot to further extend the positive, friendly and safe image of the industry. Safety Sammy will help promote trucking throughout the nation to industry and public events.

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About Trucking Moves America Forward
Trucking Moves America Forward aims to establish a long-term industry-wide movement to create a positive image for the industry, to ensure that policymakers and the public understand the importance of the trucking industry to the nation’s economy, and to build the political and grassroots support necessary to strengthen and grow the industry in the future. To learn more, visit www.TruckingMovesAmerica.com. Join and follow the TMAF conversation through social media, on FacebookYouTubeTwitterInstagram, and LinkedIn. 

Fox Illinois: Disaster relief resources stretch as more need approaches with Irma

SPRINGFIELD, Ill. (WRSP) — Hurricane Harvey devastated parts of Texas nearly two weeks ago and the outpouring of support and supplies continues for the victims.

But with another major storm on the way, more people will soon be in need of help.

Hurricane Irma is churning its way towards the U.S. and millions of people are in its path.

Now organizations say they fear they will have to stretch their resources.

Supplies and passion are all in a truck heading to help those affected by Hurricane Harvey.

“Just the devastation for the people down there,” said Matt Hart, Executive director Illinois Trucking Association. “And we’ve been overwhelmed by the number of the members of the Illinois Trucking Association that’s been wanting to help.”
Thousands across the nation are pouring their time into disaster relief.
But now a category 5 hurricane is approaching Florida and resources are wearing thin.
United Way said organizations are running into difficulties.

Link: Fox Illinois

Trucking Info: Trucking Gives Generously to Help Houston Recover from Harvey

Trucking industry companies across the nation are pledging charitable support for the victims of Hurricane Harvey and the long recovery effort ahead.

The following is just a small sample of companies and people who have seen the destruction from Harvey’s floods and decided to give support in any way they can.

In a joint effort, U.S. subsidiaries of Daimler, including Daimler Trucks North America and Mercedes-Benz USA, are donating $1 million in total to victims of the storm. The donation will be given to the American Red Cross to be used for immediate disaster relief, emergency assistance, and other services.

The Illinois Trucking Association is collaborating with the Texas Trucking Association and has contacted its members that have terminals near Houston to offer equipment, supplies, and money to the Harvey recovery effort. ITA has asked any members with trailers or available trucks and drivers to assist in taking supplies to the area. It also asked for collections of supplies to be picked up by ITA, and for monetary donations as well.

Link: Trucking Info